The popularity of Facebook is not still consistent for almost a decade. It is the most used social media platform with 2.8 million monthly active users. It became a part of daily routine, and according to a study, 80% of people from all generations use Facebook multiple times daily. And due to such popularity, it is the main focus of social media marketing industries to expand their business.
1- How many users do facebook have-
Facebook is the most used social media platform. It has 2.80 billion monthly active users and also has 1.84 billion users that are visiting regularly. In October 2012, Facebook hit the 1 million monthly users mark for the first time and two billion active users in June 2017. Facebook has grown up since 17 years it launched because of its new innovative and attractive ideas that bind the audience.
2- The Boss of Social Media-
According to e-marketer 2020, Facebook is the leading media social platform reaching 59 % of social media users. Facebook always ruled the world of social media since it launched 17 years ago. It faced tough competition from Instagram, Snapchat, and many other applications but always remained on top of the table. The main reason that maintained the top position of Facebook is that it somehow always evolved to meet the requirements of its users.
3- Advertising Revenue of Facebook-
Facebook is like the epicenter of the social media marketing industry because it has almost the users from all age groups. In the fourth quarter of 2020, Facebook bought $27.2 billion in ad revenue that maintain an of $10.14 revenue per user. The earnings of Facebook is significantly increased to $84.2 billion in 2020, which is 21% more than that of the previous year.
4- The Hub of Small Ventures-
According to that stats, there are almost 200 million small businesses around the world using Facebook’s tools, Facebook has provided such an interface that is beneficial to both the customers and businessmen like you can post an advertisement of your brand and buyer have all the necessary details of the product and producer so that he can rely on them.
5- How many young adults do prefer to use Facebook-
Most of us think that usually adults prefer to use applications like Instagram, Snapchat but actual stats show a completely different story 65 % of Facebook users are under the age of 35.
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